Working closely with the Hellenic Systems team, we developed a modern brand identity that better represents their expertise, innovation and future direction. At the heart of the project was a completely refreshed logo, featuring a distinctive new icon inspired by the software solutions they create, alongside a contemporary colour palette and typography designed to give the brand greater clarity and consistency across both digital and printed communications.
What we delivered
Logo, colour palette & typography
A complete visual refresh, giving Hellenic Systems a modern identity that’s instantly recognisable and built for the future.
Brand strategy
Working closely with the Hellenic team to define the foundations of the brand, from proposition and values to tone of voice and messaging that connects with the right audience.
Brand guidelines
Creating a clear framework for their team to keep the brand consistent, professional and recognisable across every channel.
Assets & materials
Bringing the new brand to life across everything from their website and e-newsletters to social media graphics, brochures and marketing collateral.